Digital Marketing April 15, 2018
Is Your Digital Strategy Holding You Back?
Many business owners understand the inherent value of having an online presence in today’s connected society. That’s why savvy entrepreneurs have set up a website, Facebook and LinkedIn pages, a Twitter stream, a blog and maybe even a YouTube channel...
Digital Marketing March 30, 2018
Is Traditional SEO Dead? How Content Marketing Has Changed the Industry
Things have changed a lot over the past 25 – 30 years. In 1992, there were approximately one million machines online. Now, more than 23.1 billion devices are connected to the Internet. By 2025, the number of devices that are...
Digital Marketing March 15, 2018
Does Your Website Design Align with Your Brand?
When it comes to branding, everything that represents your company in any way, shape or form matters. Your product packaging matters. Your letterhead matters. Your advertisements matter. As you would expect, your website matters, too. All of these things and...
Digital Marketing February 28, 2018
How Small Business Can Compete Against Larger Companies in PPC
Do you own or manage a small business? If so, you may be wondering how you can compete against larger companies and big brands. While you might be intimidated to try to compete against bigger rivals and established brands, you...
Design Digest February 15, 2018
10 Design Trends to Incorporate into Your Web Development Efforts
In today’s business environment, it’s crucial for your digital assets to engage your customers. And this certainly is the case when it comes to your website. It doesn’t matter if you write an awesome article or you sell the very...
Design Digest January 30, 2018
5 Web Design Strategies for Lead Generation
In today’s increasingly connected world, you no longer compete with businesses located down the street exclusively. You now compete with businesses located all over the globe. While connectivity makes things more competitive, it also enables you to generate leads from...
Digital Marketing January 15, 2018
Optimizing Your Content for Featured Snippets
When you stop to think about it, it’s obvious that the way people search the Internet has changed dramatically in recent times. With voice and mobile searches being increasingly common, search engines have had to adapt. As you’d expect, Google...
Digital Marketing December 30, 2017
7 Creative Ways to Generate Reviews
For many businesses across industries, online reviews are essential. Online reviews can influence where your website ranks in search results and they can have an impact on the links people choose to click. Just as importantly, e-commerce reviews can have...
Design Digest December 15, 2017
Making Your Website Design Work for Your Brand
As a business owner, you’ve probably put a lot of thought into the products or services you provide, your location, and your sales goals. While that may be the case, have you given as much attention to your branding? If...