Welcome to Clear Bytes

As your business grows, you’ll quickly realize that you can’t do everything on your own. At some point, you’ll need to start outsourcing certain tasks in order to stay focused on your core competencies. One of the most important areas...

The power of storytelling is well-documented. Stories have the ability to engage listeners, create emotional connections, and influence behavior. In the business world, this power can be harnessed to boost sales, build relationships, and secure funding. For B2B companies, effective...

The terms “rebranding” and “brand refresh” are often used interchangeably, but they actually refer to two different types of brand makeover. Rebranding vs Brand Refresh: What’s the Difference? A rebrand is a complete overhaul of your brand identity. This includes your...

As a business-to-business (B2B) company, it’s essential that you build brand trust with your target audience. After all, when businesses are making decisions about which products or services to purchase, they want to be confident that they’re working with a...

One of the most important steps in making sure your website is optimized for search engines is to ensure that your schema markup is working properly. Schema markup tells search engines what your website is about, and helps them display...

Setting objectives for your content marketing plan as a company is crucial to ensuring that your efforts are effective and consistent. They should be measurable, attainable, relevant, and time-bound (SMART). Some examples of organizational goals for B2B content marketing include:...

What is B2B Marketing? B2B marketing is the marketing of products or services to other businesses or organizations. B2B marketing can be used to market anything from software and hardware to professional services, raw materials and other products & services...

What is an SEO Website Audit? An SEO website audit is an analysis of a website to determine how well it is optimized for search engine visibility and ranking. The audit looks at factors such as site structure, on-page elements,...

What is an SEO Site Ranking? The SEO site ranking is a number that indicates how well a website is doing in terms of search engine optimization. A higher ranking means that the site is more likely to show up...