Kittredge Restaurant Equipment not only needed a marketing-friendly website to serve their customers, but they also needed a robust and API-driven eCommerce website application as well. For their eCommerce needs specifically, team GoingClear layered in data from both their custom and dated ERP system, which was SunsoftERP(former TRX), as well as cross-referenced data to adjust pricing dynamically through AutoQuotes (by Revalize). Additionally, not only displaying products, but we designed & developed a customized customer portal which has unique pricing and discounts along with markups and specific pricing per customer that, while logged in, views different pricing per product based on their customized tier. Also, there are recommended lists, favorite lists, custom import and export features with instant record updating, and more. Their new website and web app are fully mobile, tablet, & desktop bootstrap framework-friendly and come with lots of bells and whistles to ensure Kittredge’s customers & prospects have a delightful digital user experience. In addition, through post-launch website optimization, this website was continually optimized to ensure effective conversion paths for users, with a focus on increasing conversion rates for key metrics.

GoingClear joined forces with Allegheny College to design and develop a new e-commerce bookstore. With their new brand tweaked, we started the e-commerce web design process and worked through to include both inspirational landing home page designs along with functional designs.  Then we moved through all key internal e-commerce pages to have a clear win from the design phase of this website project.  After that, we moved swiftly into the web development, coding & e-commerce engine integration phase. Also, part of this project was mapping their product catalog from a third-party source and successfully migrating all products, inventory control & advanced variations settings. The project was a success, the team at Allegheny is a pleasure to work with, and we continue to optimize with a laser focus on revenue won from the website as a key metric for ongoing success, along with upper & mid-funnel website conversions.

What an exciting startup company to work with. With Boxing For Fitness, big goals, a strong background and history within the industry, and a fantastic team and board of advisers. If you want to know what Boxing For Fitness is… think CrossFit or Zumba, but for Boxing and the boxing industry. With Boxing For Fitness officially trademarked, they needed an impressive, highly credible website interface design from the front-facing public pages to the back-end logged-in dashboard user interface areas for their three types of users, which are gyms, trainers, and individuals. By focusing on proper discovery, planning, and design, we achieved website credibility, according to Stanford University, through high-end design. In addition to the visual design, they needed a stable, scalable back-end and a CMS (Content Management System) to support this build. The end result was a mobile/tablet/desktop, responsive, Bootstrap-friendly approach using a Progressive Web App development framework with browser push notifications, geolocation, registration, eCommerce, sign-in, discounts for specific member types, and more. In addition, as we helped them launch their new progressive web app, we also provided our video production services to create a docu-style brand video to help brand their story and connect with their audience as there are so many web apps out there nowadays with little or no branding, so we wanted to help set Boxing For Fitness apart from the pack and maximize their digital presence. Watch a short video below for a summary of this web app project, as well as the video we produced for BFF, too! In addition, we designed associated marketing collateral print designs, trifolds, certificate design, one-sheets, postcards, and more.

Lee and Low was searching for a unique web design agency with a combination of deep WordPress CMS development expertise, thoughtful design & UI, along with deep expertise specifically with dynamically populating eCommerce websites from 3rd-party data & API-driven endpoints. Also important was experience with the Zoho API and developing everything within WooCommerce as the e-commerce engine. We kicked off this project together after many thorough discovery and planning calls. Some of the primary goals were to enhance the user experience, refresh and redesign all pages, including marketing and e-commerce pages, streamline the site navigation into a unified nav, and leverage the WooCommerce and Zoho APIs to feed the site. Within the WooCommerce and Zoho APIs, the goals were to dynamically display products, control inventory for both products and collections, manage inventory, process orders by card or PO, and have it all flow into Zoho, their source ERP system. In addition to those needs, accessibility was an important project goal, as well as capturing the overall essence and brand of Lee & Low through this newly refreshed web design.   Thinking back, we had a great experience with the very knowledgeable team and staff at Lee & Low, and we are excited to continue supporting and optimizing their eCommerce website!

GoingClear helped Knockout Punch with the initial branding & logo visual identity, to post-launch website optimization and support. After we crafted their brand image and visual identity, we moved into the UI and website design phase and then continued to power through the web development and eCommerce integration, along with branded merchandise, the branded packaging, and can design and a full branded tradeshow setup as well. The founder is excellent to work with, and we are already seeing significant market penetration!

GoingClear helped Organic Restaurants, Inc. with their branding to start, then worked through the front-end marketing and search directory website. Both from a UX/UI standpoint for the more marketing-related and search pages then into the restaurant manager dashboard along with eCommerce checkout screens and upgrade screens. A note to remove any extra friction along the digital user journey was key to making this project a success. Sometimes the simpler the outcome, the more thought and work go into pulling off “simple”. The new OrganicRestaurants.com website is launching shortly with this fresh new look and GoingClear is happy to have partnered to bring their new website & web app to life! Besides web & digital, GoingClear continues to help with G3 Agile Marketing, video production, marketing & sales collateral along with focused local and nationwide SEO.

GoingClear partnered with AllerPops working to help establish a brand guideline and brand strategy with clear initiatives laid out over 12 months. In addition to brand direction, we designed, developed and launched their new ecommerce website and grow through website optimization.  We also developed an approx 5 minute promotional story video for their public crowdfunding campaign in addition to a pitch deck to help them during fundraising too. Another fun part of this project was that we designed their new authority-building physical book cover design which you can grab a copy on Amazon. We also worked on designing their brand collateral and packaging including their new product package for AllerPops and their new toothpaste packaging and tube.

GoingClear Interactive leveraged custom web development to build the web app for eight1six. From initial planning and strategy once designs were provided to the QA/Testing and launch, we fully developed this custom solution for team eight1six. One of the more exciting aspects of this web app development project is that shortly after we built and launched, the eight1six team then raised/win a $1.1 Million Series A funding round for their business which allowed them to grow their business into a well known eTailer brand called BaubleBar. You can read more about this at TechCrunch.

After we became in sync with Agora’s brand purpose, we then moved into the visual identity and designed their new logo. Once the logo was confirmed, we then focused on bringing Agora’s digital vision to life by helping people find products locally and with ease through the power of a web app. Through a consumer sign-in and registration feature, this web app makes it possible for Agora members to shop and list their products all within a custom-designed dashboard. Interactive map listings and Google Maps API platform were leveraged to help guide Agora members to businesses and products faster. Users are able to filter by price or distance, making their user-experience unchallenging. We also developed custom scripts to get all of Agora’s data into the web app for a faster launch. In addition and maybe obvious, we developed this site to be PWA friendly (Progressive Web App) so that it runs and loads great on all devices from desktop and tablet to mobile and large screen TVs if needed.

In addition to a user-friendly web app, GoingClear shot and produced a powerful promotional video of the Agora founder to show how the company helps businesses and consumers together while going on-location to highlight a local business too. Once the UI design/web design, web development, and UX were completed and entirely bug-free, we finished with a custom brand synced PowerPoint pitch deck to help Agora on their next raise. GoingClear strives to help tech-based and startup businesses grow their market digitally. And with Agora, we helped make that possible.

A strong and clear vision for the future of empowering teens, caregivers and educators along with leveraging web app technology was part of the mission for this custom web application build. Overall, this was a complex web app build with the key website features and modules being: eCommerce, online training, registration, login, customizable dashboards, dynamic libraries, creative page layouts, period tracker, online journal, rewards system, video integration, deep navigation and breadcrumbing to keep users centered as they browse as well as three main hubs within this build. Each of the hubs – teens, caregivers and educators have their own stylized dashboards, different content and account models where caregivers leverages a recurring paid subscription model, educator accounts are based on buying specific courses and having access to lessons and quizzes as well as a free membership for teens.