VC Web Design, Development & Website Optimization

Founder Collective

About Founder Collective

SoHo, NY, and Cambridge, MA-based Founder Collective is a seed-stage venture capital fund built by a collection of successful entrepreneurs, providing the first professional round of capital to promising entrepreneurs with compelling business concepts. Founder Collective is focused on helping the next generation of great entrepreneurs build important and lasting businesses.  Founder Collective focuses on technology-driven companies across a broad range of industries. And despite them having backed 20+ billion-dollar startups, they intentionally keep their fund sizes below $100 million to stay aligned with their founders.

How GoingClear Helped

GoingClear helped Founder Collective with a modern new website design & web development project. Overall, the main intent was to take them from their current status, which had their older messaging, dated look, and digital essence, transforming them into a fresh, clean, and modern new site design that presented them in a clearer light. The focus was to focus less on them and more about the founders and companies they’ve backed. In addition to the new front-end design and UI, what was also important was a friction-free and easy-to-use backend WordPress environment that didn’t require heavy plugin usage or excessive load times.  The team at FC was excellent to work with and has big things planned ahead!

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