About OpenView Venture Partners
OpenView is an expansion focused venture capital company that offers a platform of customer acquisition, customer success, corporate development, product monetization and talent acquisition. Based in Boston, and focused on software companies, PLG or Product Led Growth is a key strategic go-to-market strategy that OpenView is fully supportive of and follows for success.
How GoingClear Helped
OpenView had exciting data to present for their 2020 SaaS Product Benchmarks Report. The end result was designing and developing an interactive microsite to present the data, engage the user with key takeaways and amplify charts and graphs to help bring the user down the page. In addition, with HubSpot integration to capture report requests, we have the success of this microsite being tracked as well.