GoingClear was hired to design and develop a conversion marketing focused fresh new website that would increase the number of conversions per website visitors. With that as a target goal, all other elements fell into place from a clear digital strategy, UX planning, web design and UI, web development, content & messaging along with an optimized CMS to allow for easy administration. Easy administration was a key aspect as well so that their marketing team can keep marketing, running campaigns, leveraging the website with minimal effort. In addition, we layered in HubSpot as the marketing automation software to support landing pages, forms, tracking, progressive fields and more. SEO was also an important element for this design & build project. Working closely with their VP of Marketing along with the CEO here and there, we delivered a successful website launch and are excited to see Cazena keep growing via their new website!