Cazena

Enterprise SaaS Business Website Redesign

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About Cazena

Industry

Want to know how digital natives like Netflix, Amazon, Uber and others are so optimized in their digital strategy? Leveraging the power of data, analytics, machine learning, AI, BI and more, starts to bridge that gap of digital knowledge. Cazena is the only Data Lake with an easy SaaS experience. They are empowering enterprises to collect, store and analyze any data in the cloud with zero dev ops required. Data Lakes are hard, but Cazena makes them easy.

GoingClear was hired to design and develop a conversion marketing focused fresh new website that would increase the number of conversions per website visitors. With that as a target goal, all other elements fell into place from a clear digital strategy, UX planning, web design and UI, web development, content & messaging along with an optimized CMS to allow for easy administration. Easy administration was a key aspect as well so that their marketing team can keep marketing, running campaigns, leveraging the website with minimal effort. In addition, we layered in HubSpot as the marketing automation software to support landing pages, forms, tracking, progressive fields and more. SEO was also an important element for this design & build project. Working closely with their VP of Marketing along with the CEO here and there, we delivered a successful website launch and are excited to see Cazena keep growing via their new website!