Pay Per Click (PPC) is a model of internet advertising in which advertisers pay a fee every time one of their ads is clicked. Search engine advertising and social media advertising are the most popular forms of PPC. PPC advertising yields outstanding results. This is because PPC campaigns zero in on potential and existing customers based on their behaviors and interests. We can help you tailor a strong digital marketing plan to attract just the right customers. We then devise ads and campaigns that include both search engines and social media portals to draw these customers in through your sales funnel. We also help to continuously refine your PPC campaign and regularly run analytics that shows precisely which ones are getting the results you need and which might need tweaking. This means the most efficient spend for your PPC dollars.